1. Data protection at a glance
The following provides a simple overview of what happens to your personal data when you enter our website. Personal data are all data by means of which you can be identified personally. Please find comprehensive information about data privacy in our data protection statement listed below this text.
Data recording on our website
Who is responsible for data recording on this website?
Data on this website are processed by the website operator whose contact information is given in the imprint of this website.
How do we record your data?
Your data are collected, first, when you enter them. This can be data you enter into a contact form.
Other data are recorded automatically during your visit to our website by means of our IT systems. This is mainly technical data (such as internet browsers, operating system, or the time you contact the site). This information is recorded automatically as soon as you enter our website.
What do we use your data for?
Some of your data are collected to assist in troubleshooting. Other data can be used to analyze your user behavior.
What are your rights with regard to your data?
You are – at any time- entitled to be informed of the origin, receiver, and purpose of your stored personal data free of charge. You are also authorized to demand that your data be corrected, blocked, or deleted. Regarding this or any other questions about data protection, you can contact us at the address given in the imprint at any time. You are also entitled to make use of the right of complaint at the relevant supervisory authority. You are also entitled to demand, under certain circumstances, limitations on processing of your personal data. For details on this topic, please read the data protection statement under “Right to limit further data processing”.
Analysis tools and tools of third-party providers
When you visit our website, your internet surfing behavior can be statistically analyzed. This is done by means of cookies and so-called analysis programs. Analysis of your surfing habits is carried out, as a rule, anonymously; that means your habits cannot be connected with you personally. You can refuse the analysis or avoid it through non-use tools. Detailed information about this issue is given in the data protection statement below. You can refuse this analysis. We will inform you of your refusal options in this data protection statement.
2. General remarks and mandatory information
The operators of these sites take great care to protect your personal data. We handle your personal data confidentially and in compliance with both the legal data protection regulations and this data protection statement. If you use this website, various personal data will be collected. Personal data are data by means of which you can be identified personally. This data protection statement explains what data we collect, how we collect it, and why. We note that data transmission via the internet (such as through email) may entail gaps in data security. Total protection of data against access by third parties cannot be guaranteed.
Remark about the responsible authority
The responsible authority for processing of data on this website is:
Mieruch & Hofmann GmbH
Phone: +49 3722 63 16 0
The responsible authority is the natural or legal person who makes decisions – alone or together with others – regarding the purposes and methods of processing personal data (such as names, email addresses or similar).
Revocation of your prior approval of data processing
Many data processing procedures are only possible with your explicit agreement. You can revoke previously granted approval at any time. To do this, just send us a message via email. The legitimation of data processing executed up to the revocation remains unaffected by the revocation.
The right of refusal of data collection in special cases, as well as of direct advertising (article 21 of the GDPR)
If data are processed based on Article 6 section 1 lit. e or f of the GDPR, then you are, for reasons resulting from your special situation, entitled to refuse processing of your personal data at any time; this is also applicable for profiling supported by these regulations. Please find the relevant legal foundation for the processing in this data protection statement. If you refuse, we will no longer process your personal data, unless we have compelling legitimate grounds for processing that take precedence over your interests, rights and personal freedom, or when processing is done for the assertion, execution or defense of legal claims (refusal according to article 21 section 1 of the GDPR). If your personal data are processed for purposes of direct advertising, you are entitled to refuse processing of personal data for such advertising at any time; this is also applicable for profiling, insofar it is connected with direct advertising like this. If you refuse, your personal data will be no longer used for direct advertising subsequently (refusal according to Art. 21 section 2 of GDPR).
Right of complaint at the relevant supervisory authority
In case of violations of the GDPR, the interested parties are entitled to use an appellate court at a supervisory authority, in particular in the member state of your ordinary residence, your workplace, or the place of the presumed violation. The right of complaint exists notwithstanding otherwise remedies in terms of administrative law or judicial remedies.
Right to data transferability
You have the right to have the data we process in an automated manner based on your agreement or to fulfill a contract transferred to you personally or to a third party in a commonly used, machine readable format. If you demand the direct transmission of data to another responsible person/ body, this will be done only when technically feasible.
SSL- or TLS coding
To ensure the security and protection of confidential content transmission, such as the orders or inquiries you send us as the site operator, this site uses SSL or TLS encryption. An encrypted link is recognizable because the URL switches from “http://” to https:// and the lock icon appears. With SSL or TLS encryption, data you transmit to us cannot be read by third parties.
Directory assistance, blocking, deletion and correction
Within the context of the applicable legal regulations, you are always entitled to obtain free information about your stored personal data, its origin and receiver, and the purpose of data processing, and, if necessary, to correct, block or delete this data. For these functions, and other personal data issues, you can contact us via the address given in the imprint at any time.
Right to limitation of processing
You are entitled to demand the limitation of processing of your personal data. To do this, you can contact us via the address given in the imprint at any time. Right to limitation of processing exists in the following cases: If you dispute the correctness of your personal data stored by us, as a rule, we need time to check this. For the period of inspection, you are entitled to demand the limitation of processing of your personal data. If your data was/ is processed illegally, you can demand the limitation of data processing rather than deletion. If we do not need your personal data any longer, but you need them to execute, defend or justify legal claims, then you are entitled to demand the limitation of processing your personal data rather than deletion. If you have filed an objection according to article 21 section 1 of the GDPR, then your interests and ours must be evaluated and compared. If it is unclear whose interests prevail, you are entitled to demand the limitation of processing of your personal data. If you have limited the processing of your personal data, then, apart from data storage, this data may only be processed with your consent or to justify, execute or defend legal claims, or to protect the rights of another natural or legal person, or for reasons of an important public interest of the European Union or an EU member state.
3. Data recording on our website
The websites sometimes use so-called cookies. Cookies do not damage your computer and do not contain any viruses. Cookies are intended to make our offers more user-friendly, efficient and safe. Cookies are small text files that are deposited on your computer and stored by your browser.
Server log files
The provider of the sites collects and automatically stores information in so-called server log files your browser automatically transmits to us. These are:
Browser type and browser version
Host name of the accessing computer
Time of server request
This data is not linked with other data sources.
This data is recorded based on article 6 section 1 lit. f of the GDPR. The website operator has a vital interest in error-free representation and optimization of its website – For this purpose, the server log files must be recorded.
If you send us an inquiry via the contact form, we will store your data from the request form including the contact data provided to process the inquiry and in the event of potential additional questions. We do not transmit this data to third parties without your consent. Consequently, the data input on the contact form is only processed with your consent (article 6 section 1 lit. a of the GDPR). You are entitled to revoke this consent at any time. To do this, send us a message via email. The lawfulness of data processing carried out before your revocation remains unaffected from the revocation. The data you entered on the contact form remain with us until you request their deletion, you revoke your consent to the storage, or the purpose of data storage no longer applies (for instance, when processing of your inquiry is complete). Mandatory legal regulations – in particular periods for storage – remain unaffected thereof.
Inquiry via email, phone or fax
If you contact us via email, phone or fax, your inquiry including all personal data (name, inquiry) included is stored on our server and processed to answer your query. We do not transmit this data without your consent. This data is processed based on article 6 section 1 lit. b of the GDPR, if your inquiry refers to the performance of a contract or is required to execute pre-contractual actions. In all other cases, processing is only carried out with your consent (article 6 section 1 lit. a GDPR) and / or given our vital interest (article 6 section 1 lit. f of the GDPR), since we have vital interest in processing the inquiries sent to us in an efficient manner. The data you send us via contact forms remains with us until you request its deletion, you revoke your consent to its storage, or the purpose for data storage no longer applies (for instance, when processing of your inquiry is complete). Mandatory legal regulations – in particular legal periods of storage – remain unaffected thereof.
4. Plugins and tools
Google web fonts
This site uses so-called web fonts made available by Google in order to represent font types in a standardized manner. When accessing a website, your browser downloads the web fonts required into your browser cache to correctly indicate texts and font types. For this purpose, the browser you use contacts the Google servers. As a result, Google knows that our website was accessed from your IP address. Google web fonts are used to provide a standardized and attractive representation of our online offers. This is a vital interest according to article. 6 section 1 lit. f of the GDPR. If your browser does not support web fonts, then your computer uses a standard font. For more information about Google web fonts, see
https://developers.google.com/fonts/faq and the data protection statement by Google:
Statistical analysis of the website use and extending its range
For a statistical analysis of the website use, the Mieruch und Hofmann GmbH makes use of Google Analytics and thus cookies that enable analysis of your surfing habits. As a result, we can improve the website’s quality and its content. The Mieruch und Hofmann GmbH learns how the website is used and can, as a result, continuously optimize the services offered.
The Mieruch und Hofmann GmbH processes your personal data for statistical analysis of website use with the following legal justification:
• your consent according to article 6 section 1 lit. a of the GDPR.
On the website, the Mieruch und Hofmann GmbH makes use of Google Analytics, a web analysis service by Google Inc., USA. Google Analytics uses so-called “cookies“, text files that are stored on your PC and enable an analysis of how you use the website. The information about how you use the website generated by the cookies is, as a rule, transmitted to a Google server in the USA and stored there. If IP anonymization is activated on your website, before transmitting, Google abbreviates your IP address within the member states of the European Union or in other contractual states of the Agreement on the European Economic Area. Only in exceptional cases is the complete IP address transferred to a Google server in the USA and abbreviated there. On behalf of the Mieruch und Hofmann GmbH, Google will use this information to analyze how the website is used, to create reports about website activities, and to provide additional services related to the use of the website and the internet for the operator of the website. The IP address transmitted via Google Analytics by your browser is not linked with other Google data.
On the website, the Mieruch und Hofmann GmbH uses Google Analytics with the extension “_anonymizeIp()“. Thus, IP addresses are processed in an abbreviated manner, precluding any direct assignment to a particular person.
The Mieruch und Hofmann GmbH uses Google Analytics only with your consent. You can revoke previously granted approval by
- Refusing the storage of cookies through a setting on your browser software; however, the Mieruch und Hofmann GmbH warns you that website functionality may be reduced,
- Downloading and installing the browser plugin available under the link below: http://tools.google.com/dlpage/gaoptout?hl=de or
- Clicking this Link to avoid recording by Google Analytics on the LTM website in the future. If you do this, an Opt-Out cookie will be stored on your browser. Please consider that you must activate the Opt-Out cookie on each browser you use on any terminal device and, if necessary, also re-activate it if you delete all the cookies on a browser.
For in-depth information about the conditions of use and data protection for Google Analytics, see https://www.google.de/intl/de/policies/.
Google Analytics Remarketing
The website uses the Google Analytics Remarketing function in connection with the cross-device functions of Google AdWords. The provider is Google Inc., USA.
This function makes it possible to connect the advertising target groups created by Google Analytics Remarketing with the cross-device functions of Google AdWords. This way, interest-related, personalized advertising messages adapted to you as a function of your former user and surfing habits on a device (such as a mobile phone) can also be transferred to another of your devices (such as a tablet or PC).
If you have given your consent to this, Google connects your web and app browser history with your Google account. This way, any time you log into a device with your Google account, the same personalized advertising messages can be accessed.
To support this function, Google Analytics records Google-authenticated user IDs that are temporarily connected with our Google-Analytics data to define and create target groups for cross-device indication of advertising messages.
You can permanently revoke the cross-device remarketing/targeting by disabling personalized advertising in your Google account. To do this, follow this link: www.google.com/settings/ads/onweb/.
The data recorded in your Google account is only summarized based on consent given or revoked at Google (article 6 section 1 lit. a of the GDPR). In data recording procedures that are not linked in your Google account (for instance, because you do not have a Google account or you have revoked consent for this connection), data recording is based on article 6 section 1 lit. f of the GDPR. The vital interest results from the fact that the Mieruch und Hofmann GmbH as website operator is interested in an anonymized analysis of the website visitors for advertising purposes.
Further information and the data protection regulations are to be found in the data protection statement by Google at: policies.google.com/technologies/ads.
On the website, the Mieruch und Hofmann GmbH uses Google Maps by Google Inc., USA, to represent interactive maps and to create travel descriptions using an API (application programming interface).
To use the functions of Google Maps, it is necessary to store your IP address. This information is, as a rule, transmitted to a Google server in the USA and stored there. The provider of this site has no influence over this data transmission.
To better protect your data when you visit the website, a layer is placed over the Google Maps applications. You are asked to agree to the use of content on the website accessed by Google Maps. At the same time, we inform you that you can revoke previously given consent; in this way the ’cc_canshowgmap‘ cookie is deleted from your cookie settings. We also point out that the data protection statement by Google is valid during the use of Google Maps.
Once you accept the cookies, the functionality is available.
Google Maps is used to attractively represent the online offers of the Mieruch und Hofmann GmbH and to enable the locations mentioned on the website to be found easily. This is a vital interest according to article. 6 section 1 lit. f of the GDPR.
For more information about how to handle user data, please read the data protection statement by Google in: policies.google.com/privacy.